Considered packaging. From the outside in.

Start with the product

Record the maximum length, width and height of the actual product, including its lid or cap. Add the weight. For multiple items, describe the arrangement and whether they need to be separated.

Describe the job of the box

Explain whether the packaging is for a retail shelf, direct delivery, gifting or a combination. A useful reference image can show a preference, but the structure must still fit your product.

Give a quantity range

Include the estimated quantity per size and artwork version. If you are deciding between quantities, list those options. A total quantity across multiple designs is not the same as a single production run.

Include the destination and timing

Share the delivery country and your target in-hand date. Note whether the date is fixed. Structure development, sampling, production and transport all need to fit the schedule.

Say what is still open

You do not need every answer before starting. Mark unknowns clearly so the next conversation can focus on them.

From an idea to a clear brief

Your next packaging project starts here.

Tell us what you are making. We will help frame the packaging conversation.

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